Frequently Asked Questions

Find answers to everything you need to know about Uplifted’s features, benefits, and how it helps marketers and creative teams drive better results.

General

What is Uplifted?

Uplifted is an all-in-one platform that helps marketers and creative teams create, measure, and iterate high-performing video ads. It combines Digital Asset Management, Creative Analytics, Ad Iteration, and UGC Video Ads to streamline workflows and drive better campaign results.

What tools does Uplifted replace?

Uplifted replaces multiple tools, saving teams time and reducing costs:

Google Drive, Dropbox, Air, Airtable: For digital asset management (typically $10–$25/user/month).
Motion: For creative analytics (starting at $1,000–$10,000/month).
Recharm: For ad iteration & repurposing (ranges from $500–$3,000/month).
Billo, Insense, Production Agencies: For UGC video ads (from $99/video to $10,000+/campaign).

Who is Uplifted for?

Uplifted is designed for performance marketers, creative managers, and marketing operations teams. It’s ideal for companies in industries like gaming, eCommerce, SaaS, apps, education, and more—whether you’re a small startup or a global enterprise.

What problems does Uplifted solve for marketers and creative teams?

Uplifted eliminates the inefficiencies that hold back creative and marketing teams:

Fragmented Workflows: Juggling tools like Google Drive, analytics platforms, and manual processes slows down production. Uplifted combines everything into one seamless system.

Unclear Performance Insights:
Without actionable data, teams can’t confidently understand which creative elements drive success. Uplifted connects performance data to assets, so you know what works.

Slow Creative Iteration: Waiting weeks to update ads leads to ad fatigue. Uplifted enables rapid remixing of high-performing creative, keeping campaigns fresh.

Collaboration Gaps: Misaligned creative and performance teams waste time on miscommunication. Uplifted provides shared tools and insights to align efforts.

Scaling Challenges: Teams struggle to reuse assets efficiently or scale campaigns. Uplifted automates tagging and organization, making assets easy to find, repurpose, and adapt.

Product

What features does Uplifted offer?

Uplifted offers a powerful set of tools designed for performance marketers:

Digital Asset Management: Automatically tags and organizes assets for faster discovery.
Creative Analytics: Provides actionable insights by linking performance metrics with creative elements.
Ad Iteration & Remixing: Quickly remix and adapt top-performing assets into fresh ads.
UGC Video Ads: Streamlines the sourcing, editing, and production of authentic customer content.
Collaboration Tools: Align creative and performance teams with shared dashboards and streamlined workflows.

Can Uplifted help me reuse and repurpose existing creative assets?

Yes! Uplifted allows you to search for specific moments, hooks, or CTAs in your video library and remix them into new ad variations. You can resize, reformat, and adapt creative for different platforms effortlessly.

What is Uplifted’s Digital Asset Management system, and how does it work?

Uplifted’s Digital Asset Management (DAM) system is built specifically for marketers and creative teams, going beyond simple storage solutions like Google Drive or traditional DAM tools.

It automatically tags and organizes assets using AI, making it effortless to search for specific clips, hooks, or CTAs. Unlike other systems, Uplifted integrates performance data directly into your asset library, so you can see how creative is performing and quickly repurpose winning content.

With custom tagging options, intuitive search, and seamless collaboration features, Uplifted’s DAM transforms asset organization into a strategic advantage.

How does Uplifted’s Creative Analytics work?

Uplifted’s Creative Analytics connects ad performance data to your creative assets, giving you clear, actionable insights.

The platform pulls data directly from Meta, Google, and other ad platforms, showing how specific elements—like hooks, CTAs, and visuals—impact results.With this connection between analytics and assets, Uplifted helps you:

Identify top-performing creative elements.
Pinpoint what’s driving conversions or causing drop-offs.
Generate actionable recommendations for what to optimize next.

Creative Analytics transforms ad performance data into insights that guide smarter decisions, faster iterations, and more successful campaigns.

What are UGC Video Ads, and how does Uplifted create them?

UGC Video Ads feature authentic content created by real customers. Uplifted automates UGC sourcing, consent collection, and editing, ensuring all content aligns with your brand and is ready to perform on platforms like TikTok and Instagram.

Can Uplifted help combat ad fatigue?

Yes, Uplifted enables rapid iteration and creative refreshes, helping you keep campaigns engaging by updating visuals, CTAs, and formats weekly.

Does Uplifted support global campaigns and multiple languages?

Absolutely! Uplifted supports all languages and helps localize creative for different geographies and cultural contexts, ensuring your campaigns resonate globally.

Can I define custom AI tags based on my brand's unique needs?

Yes, Uplifted allows you to define your own tagging taxonomy. The AI will then automatically tag all assets based on these custom tags, making it easier to organize, search, and manage your asset library.

Can Uplifted help optimize ads based on performance data?

Yes! Uplifted connects performance data from platforms like Meta and Google directly to your creative assets. This integration allows you to analyze key metrics—such as stop rates, conversions, and CTR—while identifying the hooks, CTAs, and visuals that drive results. With these actionable insights, you can iterate smarter, optimize ads faster, and scale top-performing campaigns with confidence.

Service

Can external teams or agencies work within Uplifted?

Yes, you can invite agencies or freelancers to your Uplifted workspace. Manage their access permissions while allowing them to collaborate on creative assets seamlessly.

How does Uplifted handle the migration of my existing assets?

We offer a white-glove migration service to transfer your assets from tools like Google Drive, Recharm, or Air. Our team ensures a smooth transition without any disruption to your workflow.

What kind of support does Uplifted offer during onboarding?

Uplifted provides:
Personalized onboarding sessions to get your team up to speed.
Dedicated customer success managers to guide you through setup.
Ongoing support to ensure you’re maximizing the platform’s value.

Getting Started

How do I get started with Uplifted?

Request a demo on our website, and our team will show you how Uplifted fits your needs. We’ll guide you through onboarding and help you get set up quickly.

How long does onboarding take?

Most teams are fully operational within minutes, thanks to Uplifted’s intuitive interface and hands-on support during setup.

Is there a long-term commitment required to use Uplifted?

No, Uplifted operates on a flexible month-to-month subscription model, allowing you to use the platform without a long-term contract.

What are Uplifted’s pricing options?

Pricing is customized based on your team size and asset requirements. Contact us for a quote tailored to your business needs.