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The collaboration between The Perfect Jean and Uplifted changed the brand's user acquisition strategy by producing authentic video ads that resonated with a broad audience. This partnership enabled a significant increase in video content production, capturing genuine customer experiences and leveraging these insights for targeted campaigns. The approach not only widened demographic reach but also intensified the brand's connection with consumers, ultimately driving more effective and efficient user acquisition.

Growing at 200% YoY, video content became central to Underoutfit's marketing strategy — and they needed a scalable way to produce more of it. Specifically, they wanted to produce a steady stream of video creative for weekly testing in ad campaigns. Not only that, but the video creative needed to be fully edited and conversion-optimized for every platform.

Baba Entertainment is a gaming house that was founded in 2016 and has quickly become one of the major players in the industry. However, their fast-paced growth was a double-edged sword: As they expanded to new markets, feeding the content beast was a massive operation.